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In a broad sense, culture is the sum of material wealth and spiritual wealth created in the historical practice of human society; in a narrow sense, culture is the ideology of society and the corresponding organization and system. The corporate culture is the sum of the mission, vision, purpose, spirit, values and business philosophy with the characteristics of the organization, which is gradually formed in the practice of production and operation, recognized and abided by by all employees, as well as the embodiment of these concepts in the production and operation practice, management system, employee behavior mode and enterprise external image. It is different from culture, education, scientific research, military and other organizations. Corporate culture is the soul of an enterprise and an inexhaustible driving force for its development. It contains a very rich content, and its core is the spirit and values of the enterprise. The values here do not refer to all kinds of cultural phenomena in the enterprise management, but the values held by the enterprise or its employees in the production and operation of commodities. Different expressions of the concept of corporate culture There are many different understandings and expressions about the concept of corporate culture 1. American scholars John Kotter and James Heskett believe that corporate culture refers to the values and business practices shared by all departments of an enterprise, at least the top managers It refers to the common cultural phenomenon owned by each functional department or department located in different geographical environment in an enterprise. 2. According to terres Deere and Allen Kennedy, corporate culture is values, heroes, customs and rituals, cultural network and corporate environment. 3. According to William Darnay, corporate culture is "enterprising, defensive and flexible -- the values that determine activities, opinions and behavior patterns. 4. Enterprise culture is a new theory of modern enterprise management. If an enterprise wants to enter the market and find a way to develop rapidly, benefit better, improve the overall quality and make the economy develop harmoniously, we must popularize and deepen the construction of enterprise culture. 5. There are two kinds of understanding of corporate culture: broad sense and narrow sense. In a broad sense, corporate culture refers to the material culture and spiritual culture created by an enterprise with its own characteristics; in a narrow sense, corporate culture is a synthesis of its own individual business purposes, values and moral codes of conduct. 6. Corporate culture is an organic and important part of social culture system. It is the comprehensive reflection and expression of national culture and modern consciousness in the enterprise. It is formed under the influence of national culture and modern consciousness, with enterprise characteristics and group consciousness, as well as the behavior norms generated by this consciousness. 7. Corporate culture is the general cognition and attitude of the group in the enterprise to the outside world. --
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